video
What are Explainer Videos and Why Do they Work?
Written by

Definition of an explainer video An explainer video is a quick way to convey the core functions of your product or service in a digestible, sharable format. Your video can be animated or live-action; the key is to make it attention-grabbing, memorable and informative. Use your explainer video to tell the viewer what your business is about and how your value proposition is going to address his or her pain points. 

Read More
shutterstock_680376016
26 Essential Video Statistics You Need To Know In 2019
Written by

Video is becoming an increasingly popular tool for marketers as more and more users prefer to engage with this type of media when making purchasing decisions. It’s therefore important to know the statistics surrounding the topic so that you have all the information you need in order to use it effectively.

Read More