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A sales funnel is an essential tool for understanding your current lead volume and what that means for future return on investment (ROI) on sales and marketing activities. Purpose-built sales...
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There is no denying, sales and marketing teams love funnels. They are a great tool that help businesses follow a potential customers' path to becoming a committed customer.
The definition of inbound marketing is “A business methodology that attracts customers by creating valuable content and experiences tailored to them” (HubSpot). Whereas, prospecting is “the...
Sales strategies for SaaS companies require careful planning and a lot of attention from your sales team if you're to keep those subscriptions rolling and your customers happy and engaged. Metrics...
Inbound sales isn't just a buzzword or sales technique; it’s a complete framework to align your sales process with the way your prospects like to buy. It's not another sales tactic to turn your...
Facilitating your customer’s expectations takes more than a simple client database.
A good lead database or Customer Relationship Management (CRM) is a popular tearm these days, well known amongst marketers. But what about sales people do they see the CRM as a a marketing tool...
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