What's in the eBook?

Create your very own buyer personas for your business

Learn more about your customers by understanding your buyer personas. Download our how-to guide to understanding your buyer personas so you can start to tailor your content to the specific needs, behaviors, and concerns of different groups.


  • What buyer personas are;
  • How you can use them;
  • How to create your own;
  • Complete the form on the right to get instant access to a step by step guide to creating your buyer personas.

Complete Chapter List

  1. What are Buyer Personas?
  2. What are Negative Personas?
  3. How Can You Use Personas?
  4. How Do You Create Personas?
  5. This download also includes blank templates to fill in yourself.