What's in the eBook?

Customer match is one of the most powerful targeting features available to Google AdWords customers.

Download this step-by-step guide on how to plan and implement customer match and you'll discover

  • Exactly what customer match is.
  • How not to fall foul of Google's customer match policies.
  • How to set up your customer list within Google AdWords.
  • How to set your AdWords campaigns to target your lists.

Complete Chapter List

  1. Introduction to Google AdWords Customer Match
  2. Customer Match Policies
  3. Creating Your Email List
  4. Uploading Your List to Google AdWords
  5. Targeting Your Email List
  6. How to Implement AdWords Customer Match
  7. Setting Your Bid Adjustment
  8. Summary