Football Whispers
Platform Build & Launch

Football Whispers is the world’s first transfer predictor, using a unique algorithm to calculate the likelihood of football transfer rumours coming true.

Football fans all over the world enjoy keeping up-to-date with the latest transfer rumours, but with so many news outlets and individuals talking about them, it can be hard to differentiate between those based in reality and those which are pie in the sky.

Football Whispers’ algorithm is capable of interrogating millions of data sources, as well as calculating the volume, authority and age of those sources to arrive at the Football Whispers Index Score.

Since launching in May 2016, Football Whispers has gone on to be regularly featured on Sky Sports, as well as in national newspapers and news websites. The website also gained more than 100,000 unique users within first 4 weeks of beta launch.


Klood was tasked with incubating and building the business from scratch including:

  • Business model;
  • The Football Whispers unique algorithm;
  • Website;
  • iOS & Android apps;
  • Content & social media marketing.

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