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The bread and butter of any company is its sales process. If you are unable to scale or report on sales and marketing efforts, it is likely that it is because the sales process is not defined or...
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HubSpot Lifecycle Stages, Lead Status, and Deal Stage are essential concepts you will encounter in your HubSpot portal. A clear understanding of these will help you map out your sales process and...
At Klood, we're hugely motivated by the success of our clients –– particularly when we've played a helping hand. Rocket Consulting came to us in 2018, seeking a powerful digital marketing strategy...
Annual recurring revenue (ARR) is a key metric for companies that use subscription-based pricing models –– so, most SaaS businesses. Your ARR figure will offer a good indication of how your business...
Digital marketing is always evolving. As new technologies become available and customer demands change, it’s crucial for businesses to harness the power of new tools and strategies to stay ahead of...
Sales funnels help boost sales. In fact, the internet is filled with stories of businesses that used sales funnels to grow their brands based on the ability to turn potential customers into paying...
Guiding a customer along the path to a sale takes more than luck, it requires a sales and marketing strategy. To generate leads and revenue, it is necessary to educate a potential customer to make...
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