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Marketing is a super dynamic role where continuous learning is the name of the game. But there’s no denying that things are getting more and more complex, and to achieve the ambitious goals your...
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Bonus Content: The beauty of a SaaS solution is that it can often be a plug-and-play type of product. If you've designed an intuitive user experience...
What does ARR stand for? ARR stands for Annual recurring revenue is a key metric for companies that use subscription-based pricing models –– so, most SaaS businesses. s Your ARR figure will offer a...
What is a revenue generation target? As all business leaders know, an effective revenue strategy is fundamental to meet sustainable growth and profitability goals. But for that to happen, the...
In a bid to shape up my finances, I did an audit of my app subscriptions the other day. With Christmas around the corner, other big financial commitments on the horizon, and the prospect of a wobbly...
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