marketing budget
SaaS Marketing Budget - How To Protect it
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It’s a sad fact of marketing life that your budget is often at risk, and when the company wants to make a saving, the marketing budget is usually the first thing that gets slashed. In 2018, most marketers increased their marketing budgets, but 8% of marketers still expected to see a decrease. While those 8% were suffering, 46% looked to be getting a budget increase, something that could push them, and their companies, even further ahead.

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lead generation
Building Better Lead Conversion
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One issue that we often see here at Klood is businesses who come to us with plenty of traffic, but who have difficulty turning that website traffic into tangible leads, and from there into paying customers. How do you turn those website visitors into leads?

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