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Actionable insights on the latest news in revenue operations for B2B Sales & Marketing.

What is a Digital Marketing Plan Template-and why is it important?

What is a Digital Marketing Plan Template and why is it important?

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Latest Posts

The Importance of Marketing to Clients, Not Just Prospects

Most of us think of marketing if we're asked to name the primary driver for new businesses. While budding brands must use marketing that draws in new customers, SaaS providers..

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How the HubSpot Sales Pro Tools Increases Sales Performance

It has never been more important to have an efficient sales pipeline. How hard you’ve been hit by the coronavirus lockdown will depend a lot on what industry you’re in. For SaaS..

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What is a Typical Churn Rate for SaaS?

I’ve got bad news for you: you’re going to lose customers. Every year, forever. It doesn’t matter how good your software is, how much value for money it represents or how much..

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SaaS Pricing Models Explained

For SaaS start-ups, one of the biggest challenges is working out which pricing model will be best for their product and target market.

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3 Tips for Improving SaaS Retention Rate

If your SaaS product is based on a subscription model then retention rate is one of your most important metrics.

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