video
4 Reasons You Should Be Using Animated Explainer Videos For Business
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If you are looking to create engaging content that resonates and compels your intended audience to take action, animated videos may be the perfect medium for you. With its ability to express a brand’s message in a clear and concise manner, it’s no wonder that explainer videos for businesses are becoming one of the biggest trends in the digital space.

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How Do SaaS Sales Differ From Other B2B Selling?
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Selling software as a service (SaaS) in a B2B environment can throw up new hurdles that other B2B companies don’t need to face. In this blog, we are going to run through what makes SaaS selling different and how this can affect your marketing and sales planning. 

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Saas Marketing Metrics
SaaS Marketing Metrics: How To Prove ROI For SaaS Marketing
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SaaS Marketers can find themselves in a unique position compared to other industries as they are usually surrounded by analytical, data-driven types, making it vital for them to accurately report on the ROI from their marketing efforts in order to get sign off from their CFO at the next budget meeting.

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