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3 Ways To Increase Your Recurring Monthly Revenue
- Liam Pickard
In our previous blog post we discussed how SaaS businesses can work out a realistic revenue generation target.
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Why Tracking Monthly Recurring Revenue (MRR) Is Important
The introduction of SaaS entailed a change of paradigm in the software industry. This sector has been steadily growing since it began to take off in the 1990s, and many SaaS businesses have...
Practical Ways Sales and Marketing Teams Should Work Together
The antagonism between the sales and marketing teams negatively affects the return on investment (ROI) for most businesses. Bridging the gap between the two departments helps to make the...
Is Inbound Prospecting the Same as Inbound Marketing?
The definition of inbound marketing is “A business methodology that attracts customers by creating valuable content and experiences tailored to them” (HubSpot). Whereas, prospecting is “the...
Why Inbound Marketing Increases SaaS Sales Conversion Rates
If you are a regular Klood blog reader, you’ll know that we huge advocates for a close working relationship between your sales and marketing teams. Not only does it mean that both teams are...
Pricing and other pages your website needs to close more deals
Take an honest look at your website. Does it give a potential customer all the information that they need to help affirm that your SaaS solution will solve their problems and give them the...
SaaS Sales and Marketing Survival Checklist - Part 1
This blog is the first in a 4 part series that explains the SaaS Sales & Marketing Survival Checklist and gives you valuable advice on how to ensure that your SaaS business will not only survive,...
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